Case studies

How to apply the Lighting Wallpaper on a wall

Tuesday, 09 September 2014 08:15 Pavel Beneš
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We investigate the central premise of the theory of markets in education, namely that parents value academic standards.

1 Twist 2 Lick 3 Dunk!

Thursday, 09 February 2012 13:27 Michal Kotyk
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Kraft Foods prepared the campaing for Oreo - popular cookie sandwich at Czech Republic and Slovakia on CLP size bus shelters. 1 Twist 2 Lick 3 Dunk! – the Oreo headline directly inspired the creatives to use electroluminescent poster to highlight three steps how to enjoy Oreo cookies.


Coca-Colas Xmas classic on ELON Posters™

Thursday, 09 February 2012 10:01 Michal Kotyk
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The biggest ever 6-sheet campaign on ELON Posters™ reserved for 2011 Christmas by Coca-Cola classical artwork appeared accros Czech and Slovak cities. Massive media placement based on sparkling stars and flashing Coca-Cola logo attracted consumers in Prague, Brno, Bratislava and Košice.



Strongbow on shelf promotion across Italy

Monday, 22 August 2011 13:53 Michal Kotyk
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Italian branch of Strongbow Cider decided to promote the Strongbow Gold brand by lightigng stripes installed in stores directly on shelfs. Lighting stripes of the size 25x3 cm, animated in 6 steps, powered by 2 AAA batteries supported the launch of Strongbow Gold in supermarkets in Italy.


Rauch launches Black Eistee on ELON Posters in Vienna

Monday, 22 August 2011 13:51 Michal Kotyk
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Gewista prepared the mass campaing for austrian launch of Black Eistee on CLP size bus shelters. The most frequented places and pedestrian zones were equiped by animated lighting posters. As it is the numerous campaign in Austria, ELON Posters took a regular place in austrian outdoor media mixes.



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